Why Builders Should Care about the H4P Program

  • Increase Business-In our Case Study, 84% of Homebuyers using the H4P Program would have not purchased at this time if not for the H4P Product.
  • Increased Builder Profits-In addition the 84% of new buyers, 96% of buyers using the H4P product chose the top model price point and maximized on Upgrades
  • Security in Closing-The H4P is a Government Program insured by FHA.  RFS specializes in the H4P program and can provide your customer an educational experience that provides them with Peace of Mind in purchasing your home.
  • Comparative Advantage-Most Senior Home Builders do not know about this program.  By teaming up with RFS and its experienced team of Builder Experts, you have an advantage over your closest competitors.
  • Exclusivity-RFS will provide you with a geographic territory in which we will serve no other competing builder.
RFS does not work with every builder, as we want to partner with like-minded companies that share comparable “Core Values”. Please contact us for an interview/appointment, and let’s build our strategic plan….together.

Other Quick Facts/Stats

  • 11,000 Baby Boomers turning 65 each Day
  • 28% of SFRs are sold to people over the age of 55
  • 1/3 of the US population will be 65 years of age or older by 2020
  • Estimated 46% of Homeowners/Households 55 years of age or older by 2020
  • RFS has a Dedicated Builder Fulfillment Team to support Builder specific needs/requirements

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