Why Builders Should Care about the H4P Program
- Increase Business-In our Case Study, 84% of Homebuyers using the H4P Program would have not purchased at this time if not for the H4P Product.
- Increased Builder Profits-In addition the 84% of new buyers, 96% of buyers using the H4P product chose the top model price point and maximized on Upgrades
- Security in Closing-The H4P is a Government Program insured by FHA. RFS specializes in the H4P program and can provide your customer an educational experience that provides them with Peace of Mind in purchasing your home.
- Comparative Advantage-Most Senior Home Builders do not know about this program. By teaming up with RFS and its experienced team of Builder Experts, you have an advantage over your closest competitors.
- Exclusivity-RFS will provide you with a geographic territory in which we will serve no other competing builder.
Other Quick Facts/Stats
- 11,000 Baby Boomers turning 65 each Day
- 28% of SFRs are sold to people over the age of 55
- 1/3 of the US population will be 65 years of age or older by 2020
- Estimated 46% of Homeowners/Households 55 years of age or older by 2020
- RFS has a Dedicated Builder Fulfillment Team to support Builder specific needs/requirements
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